My Elven Kingdom expanding again: Art lovers spot my work in new uncharted territories
May 5, 2017
My work has wandered the world in wondrous ways.
I had already been selling internationally for a while when I sold my first abstract glacier painting to a collector in South Africa. That was when it struck me that I must really be touching people with my art. I thought, "what could possibly be more
unlikely?" Selling a glacier painting to Africa, to just about the farthest corner of the globe from Canada. Realistically, it was hard enough to imagine selling anything from Montreal to someone in Africa! Even though my paintings were selling for less than they do now, the shipping cost to South Africa was, as you can imagine, substantial.
So for me it was a mini moment. It gave me more confidence, a stronger belief that people valued my art. The result is now that I have now sold over 40 of the glacier paintings and it continues to be one of my favorite themes.
In the meantime, my art has journeyed to pretty much every corner of the globe, from Canada's Arctic Northwest Territories, to Ecuador, to Kazakhstan.
But there is always new ground to break. Recently, one of my followers wrote to give me the heads-up that reproductions of one of my signature forest paintings, "Elven Kingdom" were for sale at a major US department store. "Had I authorized this?"
Fortunately, yes. The "Elven Kingdom" is expanding into new territories! I was recently approached by an art publisher which expressed interest in introducing my work into major retailers across the US. I agreed to licence four paintings: "Tangled Colors," "City of the Century," "Lost Paradise" and the "Elven Kingdom," as mentioned.
Now, the elves have been very busy and I am ok with the results so far. I am of the opinion that this kind of exposure can only be a good thing. I do take my personal brand seriously and appreciate that probably some percentage of my buyers are secretly hoping that the value of my work will continue to rise! I have no intention of flooding the market but I have found that you need to be a little bit aggressive in this market or you risk getting snowed under in the massive competition out there.
I also have some additional exciting news of a different sort on the topic of exposure. I can't reveal what it is yet but should be able to make the announcement shortly.